Leveraging technology and digitization for business growth

Every business owner desires to see their business grow continually. This growth is essential not just for revenue and profits, but also for expansion into new markets and overall brand perception.

Over the years, technology has played a significant role in business processes and will likely continue to do so. With improvements in automation and artificial intelligence, many businesses are attributing their overall success to the adoption of new and innovative technology for their business operations.

In today’s business environment, technology is a big differentiator. How successful business can turn out depends on how many technology solutions it can deploy.

Today, we can deploy digital technology to facilitate business operations while saving time and costs. The digital economy presents many opportunities to trade online and across borders, process payments seamlessly, and use eCommerce solutions in the form of a personal website or third-party online marketplaces like Export Portal.

There are a few ways to leverage technology and digitization for business growth:

1. Embrace cloud computing
   Cloud computing solutions allow businesses to operate more securely and quickly while spotting significant savings. Cloud-based solutions include document storage and sharing, video conferencing, emails, multi-user computer applications, and more. These cloud solutions provide a lot of flexibility and mobility since it stores data online and is accessible from any device with an internet connection.
2. Make cybersecurity everyone’s priority
   We should not see cybersecurity as a duty of the IT department alone. Everyone should keep abreast of digital security and other effective ways to stay safe as it pertains to the company. Your IT experts or consultants must adequately align with your organization’s objectives and commit to ensuring that your digital platforms are always secure.
3. Adopt remote working
   With the increased connectivity offered by digital technology, businesses can have access to a pool of talents, save costs on office expenses, and boost their overall productivity. Remote work also provides employees with a better work-life balance and the opportunity to deliver tasks irrespective of their location.

In today’s world, businesses thrive on the availability of advanced digital technology.

According to The Boston Consulting Group (BCG), Small and Medium Businesses (SMBs) using modern technology outperform those that do not. Thus, companies and businesses need to seek appropriate digital solutions for their business growth.

Sweet Tips from Ally
To successfully grow your business, make sure to keep these simple tips in mind:

1. Differentiate your company by embracing advanced technology
2. Security and mobility are key – use cloud-computing solutions
3. Cybersecurity is HUGE! Make sure to prioritize it
4. Be flexible and adopt remote working

Following these tips will guide you into building a long-lasting and continually growing business.